Smart Sourcing. Ultimate Value.

Welcome to FELSTA INC.

FELSTA Founded on April 6, 2000, and anchored by our PhoenixX Ultra trademark registered on July 18, 2002, FELSTA brings over two decades of industry expertise to the automotive aftermarket.

We’re reshaping how automotive products go to market by cutting out the middleman and leveraging a streamlined, direct-sourcing model.

Our mission is simple: to protect your bottom line while delivering top-tier solutions backed by a reliable one-year shelf life from the date of manufacture (for both unopened and properly resealed products).

From warehouse distributors to local jobbers and professional body shops, we deliver high-performance products designed to maximize profitability without ever compromising on quality. At FELSTA, we eliminate the fluff, secure your margins, and build lasting partnerships rooted in transparency, innovation, and efficiency.